Comparison of the sacrifices characters make in Ambrose Bearces An Occurence at Owl Creek Bridge and John Updikes A P.

Comparison of the sacrifices characters make in Ambrose Bearces An Occurence at Owl Creek Bridge and John Updikes A P. Often times in literature for the protagonist to make progress a sacrifice has to be made. This sacrifice can spark progress in the movement of the story or growth in the character themselves. The true development in the story comes not in the sacrifice but in the motives behind the characters actions. After we know the motivation of the characters within the story we can begin to analyze what they represent. In both "An Occurrence at Owl Creek Bridge" and "A P" the protagonist sacrifices something that has a profound impact on his life, but the results of their actions are vastly different.John Updike develops Sammy, from "A P" in such a way that the reader senses that his frustration will eventually consume his reason, and that all he is missing is the spark to set off his anger. The only thing we know for sure about Sammy's beliefs is that he hates the atmosphere of A P and as a result despises his job.Ambrose Bierce, American authorThe rest of his beliefs, as they pertain to t he story, are left to deduction. It is ironic that Sammy, who describes the customers in the store as being sheep, ultimately makes a sacrifice to defend the esteem of several young girls shopping in the market. Upon seeing the chastising of the attractive girls by the manager Sammy immediately protest but is not engaged by the manager and so he quits his post. Incase Sammy hadn't realized it the manager, who is a friend of the family, informs him that life will be hard for him if he quits. It is here that we learn that Sammy is a man of principle and he follows through with his action regardless of its consequences. Lengel, though, was right; because Sammy...

Parse a Delimited String Into a String List (Delphi)

Parse a Delimited String Into a String List (Delphi) There are many times when you need to split a string into an array of strings by using a character as a separator. For example, a CSV (comma separated) file might have a line like Zarko;Gajic;;DelphiGuide and you want this line to be parsed into 4 lines (strings) Zarko, Gajic, (empty string) and DelphiGuide using the semi-colon character ; as a delimiter. Delphi provides several methods to parse a string, but you might find that neither one does exactly what you need. For example, the ExtractStrings RTL method always uses quote characters (single or double) for delimiters. Another approach is to use the ​Delimiter and ​DelimitedText properties of the TStrings class- but unfortunately, there is a bug in the implementation (inside Delphi) where the space character is always used as a delimiter. The only solution to parsing a delimited string is to write a method of your own: Delimited String Example ~~~~~~~~~~~~~~~~~~~~~~~~~procedure ParseDelimited(const sl : TStrings; const value : string; const delimiter : string) ;vardx : integer;ns : string;txt : string;delta : integer;begindelta : Length(delimiter) ;txt : value delimiter;sl.BeginUpdate;sl.Clear;trywhile Length(txt) 0 dobegindx : Pos(delimiter, txt) ;ns : Copy(txt,0,dx-1) ;sl.Add(ns) ;txt : Copy(txt,dxdelta,MaxInt) ;end;finallysl.EndUpdate;end;end;~~~~~~~~~~~~~~~~~~~~~~~~~ Usage (fills in Memo1) :ParseDelimited(Memo1.lines,Zarko;Gajic;;DelphiGuide,;)

Compare and contrast Schnitzlers and Freuds interpretations of Essay

Compare and contrast Schnitzlers and Freuds interpretations of character - Essay Example At one point, Freud believed that the psychoanalysis brought an opening for the horizons of understanding characters of art; while on the other hand it has been observed that Schnitzler was more concerned about the experiences of protagonists. Many written works by both Arthur Schnitzler and Sigmund Freud brought in-depth assessment of protagonists or characters in the art work. This paper also presents differing viewpoints that further back up the statement regarding interpretation of characters. Arthur Schnitzler and Sigmund Freud have both contributed their respective assessment and understanding regarding character in fin de sià ¨cle in Vienna. Herein, it is extremely significant to understand the change that was noted during fin de sià ¨cle in Vienna. It will not be incorrect to state that fin de sià ¨cle in Vienna (a French title for the turn of century), social degeneration where new thoughts regarding subject matters were being introduced. These new concepts had direct impact on associations between members of the society1. Critics and writers of fin de sià ¨cle in Vienna pointed out that Schnitzler has been curious about his characters that he created in his different literary works. It was due to this reason that presented a great deal of his art work to bring his abstract view regarding characters into a proper definition. In the same fashion, one can easily notice that Sigmund Freud has also presented an in-depth assessment of character by coming up with major psychoanalytical study of his characters through psychoanalysis2. As per various critics, it has been noted that there are vast similarities between the work of Sigmund Freud and Arthur Schnitzler. The reason behind such a claim is that both the assessors of characters were from the same city who merely acknowledges each other’s work through the help of letters3. The major difference at this point between the works of Freud and Schnitzler which was peculiar is none other

The Freedom of a Christian Essay Example | Topics and Well Written Essays - 1250 words

The Freedom of a Christian - Essay Example However, justification by faith can only be done through believing in Christ. Believing in Christ is the root of Christianity and thus justification using this mean would result to righteousness without slavery to the law. Section 2 Christian faith is very important in the life of a Christian. It is regarded to be among the virtues that could drive the life of a Christian towards achievement of righteousness and freedom. Christians have different levels of Christian faith. However, nobody should boast that he has sufficient faith. The author agrees in this treatise that he does not have a wealth of faith (Luther, 1970). However, temptations have to occur to test the degree of Christian faith that Christians have. Christian faith is attained through believing in Christ and grows through passing through temptations and overcoming them. The strength associated with it is great and an essential asset that could help Christians to grow in Christianity and become better Christians. Christi ans should not succumb to what other people say about them. They should behave like masters who are willing to please only Christ. It is always clear that a person cannot become what others say about him unless be makes himself a slave to it. In failing to become what others say, the Christian becomes what his faith demands him to become. Faith does not emphasize on the laws but requires a Christian what is right according to what Christ demands. As a result, the aspect of emphasize on Christian laws is eliminated when faith comes into play and emphasize on grace takes its place. As a result, Christians are made justified on by their actions but by their faith in Christ. This makes them free from the judgment and condemnation of others in terms of their actions. Although Christians are free from judgment and condemnation of law, they are required to be righteous and to serve other people. This is because righteousness and service to other people is a requirement of the faith in Chri st. However, they should do this because of a desire to serve others and to please Christ and not because it is a doctrinal requirement. Therefore, righteousness and freedom should come from within a Christian without being caused by external factors. However, even within an individual Christian, there are two opposing forces. This is because an individual is made up of two persons. One person is the inner person and the other person is the outer person (Luther, 1970). What pleases the inner person does not please the outer person and vice versa. Christian faith makes Christians to emphasize mainly on pleasing the inner person. Physical person of a Christian can have various abilities like preaching, praying, and reading of scriptures. However, when these are not accompanied by faith they are of no use. This is because it can also be done by the individuals who are pretending to be Christians. The spiritual person can also undertake various works like contemplation and meditation. H owever, this is also insignificant without faith. This is because it might have little or no effect to the life of a Christian. Christian faith is however very crucial in the Christian life of an individual. This is because it promotes both righteousness and freedom of a Christian. This helps a Christian to grow and be able to overcome the temptations that might come on his way.

Resume Cover Letter samples Essay Example for Free

Resume Cover Letter samples Essay Dear Mr. or Ms. Last Name: Your opening paragraph should briefly introduce you and your interest in the company. If you are aware of a specific position or opening, refer to it now. This paragraph should also be used to mention the names of individuals you have met from the company (e.g., at the EIS, company event or other networking event), or the individual who directed you to this person. Cite other research that prompted you to write, such as a recent article on the company or a positive networking interaction. The last line in this paragraph should give a summary statement of who you are and why you are a strong fit for the position. Your middle paragraph (or two) should consist of specific examples from your background that would be of greatest interest to the company and consequently create the â€Å"notion of fit.† Do not just make broad generalizations about your skill set – any assertions about your skills have to be backed up with specific examples of how/why you have developed those skills. Focus on your skills and accomplishments and how they could contribute to the company, but do not simply restate what is on your resume. Demonstrate that you know about the organization and the industry. If you are a career changer, it is essential to clearly state your transferable skills from previous experience that directly relates to the skills required in the position you are interested in. Your closing paragraph represents your summation and should outline the key next steps. For example, state  that you would like to discuss employment opportunities or other information with the person and that you plan on contacting them on a specific date. If the company has a specific position available, ask for an opportunity to interview. Thank the addressee for his or her time and consideration. Include your telephone and email address in case the cover letter gets separated from your resume. Sincerely, (signature) Your Name Enclosure(s) (If you send resume or other materials.) Student Name 123 Riverside Drive Philadelphia, PA 19103 [emailprotected] Date Ms. Recruit Mint Best Company 123 Recruiting Lane New York, NY 10027 Dear Ms. Mint: As a first year student at the Wharton School, I would like to be considered for your product development summer internship program. After attending your on campus presentation in October, I became very excited about the exciting career opportunities and dynamic culture at Best Company. I was particularly impressed with Best Company’s ability to maintain a small company culture while offering the resources and professional development opportunities of a large conglomerate. Additionally, my conversations with Joe Smith and Susie Queue served only to strengthen my belief that Best Company would be the ideal place for me to leverage my strong analytical and marketing abilities to make a substantial impact in the consumer goods industry. I believe my strong finance and marketing background, along with my prior consumer goods experience will enable me to be an effective part of Best Company’s team. Prior to Wharton, I worked in the consumer goods industry for 5 years,  handling export sales and marketing products for a leading beverage firm. As the leader of a 15 person cross functional team tasked with launching the company’s first new product in 5 years, I learned a great deal about the importance of creating buy in at all levels of the organization and understanding consumers’ needs and preferences. Despite aggressive deadlines and budget constraints, I led the team to successfully launch a $10 million new product which continues to be one of the top 3 selling beverages in its segment. In addition, during my MBA training, I have focused on developing my strategic analysis and financial planning competencies, two areas which I know are critical success factors for product managers in Best Company. These skills, along with my prior work experience and passion for new product development, will enable me to significantly contribute to your business. I would welcome the opportunity to interview with your company when you are on campus on February 4. Please find my resume attached. I look forward to meeting with you soon and want to thank you in advance for your time and consideration. Sincerely, Wharton Student Enclosure: Resume Student Name 123 Uris Street, Apt 3 New York, NY, 10025 Date Ms. Recruit Mint Recruiting Coordinator Unilever 123 Any Street Anytown, State, 12345 Dear Ms. Mint: I am a first-year student at the Wharton School of Business planning on  pursuing a career in brand management. While attending your company’s presentation on October 4, I was particularly impressed with the entrepreneurial mindset of Unilever brand managers and their emphasis on both the qualitative side of marketing, creativity, and the quantitative side, market research. I believe that my background in consulting and strategic planning, combined with my exposure to marketing and consumer insight would be a strong fit for Unilever. Therefore, I am writing to request an interview for the Brand Management Summer Intern position in the Home and Personal Care business. Prior to attending Wharton, I acquired a diverse set of marketing, analytical and project management skills. My experience working directly for the Vice President of Market Research and Consumer Insight at Seagram’s Spirits and Wine on an ethnic marketing strategy will enable me to immediately grasp consumer marketing and demographic issues facing your products. My role as Manager in Strategic Planning for Seagram’s gave me the opportunity to interact with senior management, to work with marketing directors in foreign affiliates and to gain marketing experience with a global perspective. Specifically, I led cross-functional teams in Costa Rica, Venezuela and Mexico to refine marketing strategies for presentation to senior management. In addition, I managed several external agencies in public relations, advertising and events planning for a Captain Morgan awareness campaign which resulted in a 20% increase in brand awareness. I believe that my exposure to senior management and to the tactical side of marketing, combined with the skills I gained as a management consultant – analytical thinking, team leadership and client relationship management- will allow me to make an immediate impact at Unilever. I believe I possess the essential marketing and management skills to be a successful brand manager at Unilever and would appreciate the opportunity to interview on your closed list on February 8. Thank you for your consideration and I look forward to speaking with you soon. Regards, Student Name Enclosure: Resume Student Name 123 Arch Street Philadelphia, PA, 19111 Date Ms. Jane Doe Senior Recruiter Bank 123 456 Wall Street New York, NY 11111 Dear Ms. Doe: As a second year MBA student at The Wharton School of Business, I would like to be considered for your XXX position. Through discussions with current employees, including Victor Jones from your XYZ group, I am convinced that Goldman Sachs offers the best platform for a successful career. I have long been interested in the various financial innovations employing fixed income securities. This passion, combined with my strong banking experience this past summer and my very strong analytical and quantitative abilities, makes me a strong fit for your fixed income group. Over the past summer, I worked as a summer associate at Bank ABC in both equity research and corporate finance. I learned a tremendous amount about the operation of securities business and how to communicate and market one’s idea; however, it also made me realize fixed income securities and derivatives are a better fit with my quantitative and analytical approach than equities. Before business school I was trained and worked as a scientist in genetic research, during which I led teams in successful completion of two projects and further developed my communication and leadership skills. I would very much appreciate the opportunity to interview with your company when you are on campus on February 4th. I look forward to hearing from you. If you have any additional questions, I can be contacted at 215-XXX-XXXX or [emailprotected] Thank you for your time and consideration. Sincerely, John M. Carter 123 Arch Street Philadelphia, PA, 19111 XXX-XXX-XXXX [emailprotected] Date Ms. Jane Doe Senior Recruiter Bank 123 456 Wall Street New York, NY 11111 Dear Ms. Doe, I just graduated from The Wharton School of Business and am extremely interested in pursuing a full time position in Sales and Trading with your firm. I am a highly motivated and outgoing individual, as evidenced by my previous work experience in the investment banking industry, and I am convinced that an opportunity in Sales and Trading would allow me to combine these traits with my analytical, computer and quantitative problem solving skills. Spending the summer rotating through the trading floor at Bear Stearns allowed me to realize that a trading environment with excitement, challenges and learning opportunities is where I need to be. While an analyst for Electronic Data Systems, I worked with Credit Suisse First Boston and Deutsche Bank traders and their systems. Prior to that, at Donaldson, Lufkin Jenrette I worked for the debt-trading desk, capital markets group and investment banking group. Through these positions, I gained substantial knowledge of the securities industry and experience in project management and business development. In addition, the demanding time constraints taught me to work well within a team. In addition, prior to starting at Wharton, I spent four months trading full time for my personal account. With these experiences, I feel that I have  substantial exposure to the markets and their trends and will continue to learn how to use them to my advantage. I have the educational background, academic achievement, practical experience, and passion to be an outstanding member of your team. I hope that you will find me well qualified for this position and I would like to reiterate my strong interest to discuss this opportunity and my qualifications with you further. I will contact you early next week to discuss a mutually convenient time for us to talk and look forward to meeting you soon. Thank you for your time and consideration; I hope to hear from you soon. Sincerely, Your Name goes here Student Name 1111 Ben Franklin Street Philadelphia, PA 19XXX XXX-XXX-XXXX [emailprotected] Date Ms. Tina Brown Assistant Vice President Bank XYZ 999 Wall Street 12th Floor New York, NY 11111 Dear Ms. Brown: As a second year MBA student at Wharton School of Business, I am writing to express my interest in the full-time associate position at Bank XYZ in the London office. I am impressed with the opportunities the firm gives its employees to work in diverse teams and to advise clients on cross-border strategic decisions. Over the summer I served as a Summer Associate in the Real Estate Industry Group of JP Morgan’s corporate finance division. On the third week of my internship I was assigned to work on a French acquisition for a major client and was thrust into a field in which I had no prior experience. My rapid  understanding of this new area and my solid transaction management, people management and strong analytical skills enabled me to make valuable contributions to the project. The subject matter was fascinating and convinced me to further develop my real estate expertise by attending relevant classes, such as Real Estate Finance and Real Estate Transactions. I am interested in building on my summer experience and building a career in investment banking, particularly in the real estate field. Should you require additional information, please contact me by phone or via e-mail. I look forward to meeting with you when you are interviewing on campus in October. Thank you for your time and consideration. Sincerely, XXXXXXXXX Enclosure Student Name 123 West 21st Street Philadelphia, PA 19XXX Date Ms. Jane Johnson Strategic Planning Company ABC 101 JFK Parkway 5th Floor Any city, PA 19XXX Dear Ms. Johnson: I would like to express my interest in the XXX internship position with the Company ABC’s Strategic Planning Group. I have followed closely the movement of your company, and I have been very impressed. I believe that Company ABC has done a fantastic job leveraging its unique brand and assets into a relationship with the consumer that generates multiple streams of revenue from a single customer, and that it has done extremely well in creating new and profitable business segments for the company. Much of that success I attribute to the Strategic Planning  Group, and I would be very excited to use my skills in the development of the next set of strategies that will further strengthen that bond with the customer and that will produce consistent and profitable growth over the coming years. Prior to Wharton, I honed my team leadership, strategy development, and analysis skills while working at XXX Bank. I managed a project to boost net profits by $70 million per year by identifying dissatisfied customers and designing solutions to address their concerns. To succeed my team conducted focus groups to understand the reasons for card member complaints, brainstormed on programs to address these issues, created detailed cost-benefit analyses of proposed solutions, and ultimately coordinated the various groups necessary to implement our recommendations. The project required a comprehensive strategic vision, tremendous attention to detail, strong analytical skills, the ability to clearly communicate ideas, and the ability to mobilize groups with different agendas towards a common objective. I believe these skills would allow me to contribute to Company ABC by developing, analyzing, and implementing the next generation of business strategies. With my penchant for producing tangible results and my enthusiasm for tackling tough issues, I am confident that I can make significant contributions to Company ABC. I hope that you find my background and experience a good fit for your company, and I ask that you include me in your upcoming full-time interview schedule. I look forward to hearing from you. Thank you for your time and consideration. Best regards, Student Name Steve Stevenson 222 Western Street, Apartment A Philadelphia, PA 19995 [emailprotected] 215-999-9999 mobile Date Mr. Jeff Jefferson Associate, Investment Banking ABC Bank 123 Wall Street. New York, NY 10004 Dear Mr. Jefferson: I am a first year MBA student at Wharton and am interested in interviewing with ABC Bank for a summer associate position in investment banking. After conducting informational interviews with Eric Erikson, Daniel Danielson, and David Davidson, I am very interested in becoming a part of the successful team at ABC Bank. Before attending business school, I worked for over four years in acquisitions at Company ABC, the nation’s largest health care REIT. My major accomplishments at Company ABC included: †¢ †¢ †¢ †¢ †¢ Closing over 50 transactions totaling $425 million; Analyzing the acquisition of a $1.5 billion competing health care REIT; Preparing and presenting investment committee packages to the board of directors for transaction approvals; Leading multiple deal teams simultaneously on numerous transactions; and Ascending from analyst to assistant vice president through two promotions. I am confident that my skills and experience in the real estate industry will enable me to positively contribute to Company ABC. I appreciate your consideration for an on-campus interview with your firm in February. Should you require additional information please contact me at 215-999-9999. Thank you for your time and consideration. Sincerely, Steve Stevenson Steve Stevenson 222 Western Street, Apartment A Philadelphia, PA 19995 [emailprotected] 215-999-9999 mobile Date Mr. Jeff Jefferson Recruiter ABC Company 123 Main Street. New York, NY 10004 Dear Mr. Jefferson: I am a first-year MBA student at Wharton with a concentration in marketing and prior experience in market development. I recently read about the joint venture ABC Company is doing with XYZ Communications to expand its broadcast presence in the young adult market. I would be very excited to speak with you about how I could contribute to the success of this exciting new partnership. I believe my background and prior experience will enable me to be an effective part of ABC Company’s team. Prior to Wharton, I worked in the European consumer good industry for four years, handling export sales and marketing for a leading Italian beverage firm. My experience working with the primary European and North American markets gave me a range of essential skills, including insight into consumer purchasing behavior, distribution channels, and advertising and media planning. I successfully managed new product launches and campaigns throughout Europe, helping the company expand into new markets. During my MBA training, I focused on developing my strategic analysis and financial/investment planning competencies. I believe that these skills coupled with my passion for media would enable me to significantly contribute to your business. I would like the opportunity to discuss how my talents could be utilized at Company ABC. I will contact you during the week of February 18 to set up a mutually convenient time for us to talk. Thank you for your consideration and I look forward to speaking with you. Sincerely, Steve Stevenson David Green P.O. Box 5555 New York, NY 10010 215-XXX-XXXX Date Ms. Mary Davison Vice President Company XYZ 100 5th Avenue New York, NY 10101 Dear Ms. Davison: I am a first-year student at the Wharton School of Business pursuing a career in investment management and I am writing to express my interest in the XYZ position with Company XYZ. Your long-term investment perspective and multiple portfolio counselor system bring a richer perspective to your investments. In addition, your unique research portfolio allows your Research Analysts to directly contribute to your friends’ success. During four years in the management consulting industry, I concentrated on improving distribution and manufacturing activities in my clients’ supply chains. The projects I completed taught me the many factors that influence the performance of publicly traded companies and allowed me to hone my client relations skills. Both competencies would serve me well at Company XYZ. My current part-time equity research position at ABC Asset Management is also developing my equity analysis and valuation skill sets. The detailed  research I am performing is furthering my knowledge of how to best analyze a company’s future prospects. I am very interested in speaking with you about how I would contribute to the success of Company XYZ. I hope to have the opportunity to meet with you during you on campus interviews on February XX. Thank you for your consideration and I look forward to speaking with you. Sincerely, David Green Enclosure John Talksalot 155 East 45th Street New York, NY 10001 [emailprotected] 917-201-6716 Date Ms. Natalie Andrews Human Resources Associate Consumer Products Company ABC 555 Amsterdam Avenue Tarrytown, NY 10591 Dear Ms. Andrews: I am a first-year student at the Wharton School concentrating in marketing. I am writing to request an interview on March 3, 2003, for the Summer Associate Global Brand Management position. After attending your MBA Open House on October 21, 2003, and speaking with your colleagues, John Harvey and Jay Fisher, I believe Consumer Products Company ABC would be an excellent match for my future career in global brand management. My passion for the food sector stems from the early exposure I had by working in my family’s food business. I am also excited about contributing my four years of strategic planning and consumer insight to your company. As Manager of Strategic Planning at MasterCard, I led cross-functional teams that developed and implemented integrated marketing plans and successfully communicated our platinum card’s benefits to consumers with maximum impact  and efficiency. This role also afforded me the opportunity to interact with senior management from other divisions, work with marketing directors in foreign affiliates and gain marketing experience with a global perspective. I believe that my tactical success in expanding MasterCard’s brand name by targeting new consumer segments as well as my success in refining its core market strategies would enable me to make a fine contribution to your team. Thank you for your consideration, and I look forward to speaking with you soon. Best regards, Michael Talksalot Enclosure Jacob Jacobson 100 South 22nd Street Philadelphia, PA 19100 [emailprotected] Tel: (215) 999-9999 Date Ms. Karen Smith Campus Recruiting Manager ABC Consulting 150 Broadway New York, NY 10101 Dear Ms. Smith: I am a first year MBA student at the Wharton School writing to apply for a consulting position in your summer associate program. I am particularly interested in working in the Health Care practice of your New York office. After attending your company presentation and speaking with several consultants from your firm, including John Johnson of the Philadelphia office, I was excited by the opportunity to contribute to ABC Consulting’s innovative work in the health care field. Furthermore, I was impressed by the excellent structure of the summer program, and ABC Consulting’s strong reputation for focusing on both strategy and implementation. As a faculty  member at University of Pennsylvania Medical School, I led a number of basic science projects in diverse disease areas enjoying the opportunity to create and confirm hypothesis. (EXAMPLE) I also had the opportunity to gain managerial experience by collaborating closely with teams of biomedical researchers and ensuring the team thrived in environments of uncertainty. (EXAMPLE include sentence here about quant skills and an example of how you used them). My biomedical science training coupled with my strong leadership experiences and extensive quantitative skills will enable me to provide value to ABC Consulting and its clients. I look forward to speaking with you or your representative when you visit campus in February. In case you require additional information, please feel free to contact me at 215-XXX-XXXX. Thank you very much for your consideration Sincerely, Jacob Jacobson Ms. Susie Stephenson 1955 Sansom Street Philadelphia, PA 19101 Mr. John Johnson Company ABC Corporate Finance Date Dear Mr. Johnson: I am writing to apply for a position as a Summer Financial Associate with Company ABC. As a first-year MBA at the Wharton School, where I am majoring in finance and health care management, I have come to appreciate the unique opportunities provided by Company ABC. After attending your on-campus presentation, I am excited about the finance opportunities at Company ABC. I have been particularly impressed by Company ABC’s ability to maintain a  small-company culture while building a large conglomerate of consumer products, medical device and pharmaceutical companies. With over four years of experience in the biopharmaceutical industry, I have not only developed sophisticated analytical skills, but also the leadership capabilities necessary to address the growing financial and strategic concerns facing companies today. Most recently as a Financial Analyst at XYZ Pharmaceuticals, where I provided financial support for two therapeutic areas as well as business development activities, I mobilized my colleagues to offer a struggling business unit better financial support. I implemented more insightful ways to look at value options through financial analyses as well as provided deal support on several out-licensing and codevelopment opportunities. In addition, my previous work advising biopharmaceutical clients at ABC Consulting enabled me to fine-tune my communication skills. With my drive, skills, and experience, I am confident that I can make an immediate contribution towards the growth of Company ABC. I look forward to the opportunity to interview with you or your representative when you are on campus in February. Attached please find a copy of my resume. If you have any questions, I can be reached at XXX-XXX-XXXX. Thank you for your time and consideration. Sincerely, Susie Stephenson Date Mx. XXX XXX Company X Address City, State, Zip Dear XXXX, I am writing to apply for an XXX position with Company X’s ABC Division. After gaining additional perspective on ABC through my attendance at Company X’s information session and conversations with Benjamin Lim and David Kasper, I am convinced that ABC Division would be an ideal environment to  further my marketing career pursuits. I am impressed with Company X’s marketing training, cutting-edge drug research and ethics-driven culture. The pharmaceutical sales and marketing strategy insights I gained from health care consulting will enable me to make immediate and lasting contributions to ABC Division’s brand management teams. During my tenure at Consulting Firm Y, I assisted executives at Fortune 500 pharmaceutical companies in devising innovative, multi-channel sales and marketing strategies. By leveraging my creativity and analytical skills, I enabled my clients to differentiate themselves from their competition and enhance physician penetration and reach. My strong communication skills will also be valuable in crafting physician messaging and internally sharing information with my Company X teammates. This skill was recognized by upper management at Consulting Firm Y, as I was selected to lead firm-wide training on presentation crafting and storyboarding. Lastly, my initiative in developing a corporate knowledge sharing system at Consulting Firm Y reshaping ABC Pharmaceutical’s training and vendor qualification system, and serving on the Wharton MBA Curriculum Advisory Board demonstrate my leadership and involvement in continued enhancement of the environments where I have worked and studied. I look forward to the opportunity to interview and to continue to learn more about marketing career opportunities at Company X. Should you have any questions regarding my interests or qualifications, please do not hesitate to contact me via e-mail [emailprotected] or at XXX-XXX-XXXX. Sincerely, Student Name

Smoking in Films Essay -- Tobacco Cigarettes Movies

Smoking in Films Your soda and popcorn are empty and the end credits are running on the newest blockbuster to hit theaters. What is on your mind when you leave the movies? Is it the number of times the actors lit up cigarettes during the two-hour flick? While you probably did not consciously notice all the smoke, the fact is that there were teenagers watching the movie that may now take up the habit because of what they saw on the screen. More and more, smoking in movies is being identified as a leading cause of teen smoking. Many filmmakers are using smoking in movies to make actors look more desirable or rebellious. This tactic used by filmmakers is imprinting the wrong image in the minds of impressionable teenagers. Tobacco use in film and in television is identified as one of the influential causes for teenage smoking (Sargent). Tobacco use in movies and in television is portrayed as fun, exciting, sexy, and rebellious and connected to wealth and power, it reinforces common advertising themes of the tobacco industry. While glamorizing tobacco may not be the intent of the entertainment industry, the result is that such portrayal encourages tobacco use among young people. Studies undertaken found that youth had a higher risk of smoking initiation as their exposure to movie smoking increased. In addition the youth that were exposed the most to movie smoking were at a higher risk (Increasing Evidence). Conversely, when anti-tobacco messages are included in movies or on television, it has just the opposite impact and may discourage young people from starting to smoke (Pechmann). Extensive tobacco use in movies and television suggests that smoking is more common in society then it actually is. When tobacco use is viewed as a s... ... Lowry, Brian. â€Å"POLS KICK BIZ IN THE BUTTS.† Daily Variety. Nov. 2005: O’Keefe, Timothy M. â€Å"The Anti-Smoking Commercials: A Study of Television’s Impact on Behavior.† The Public Opinion Quarterly. 35 1981:242-248 Peechmann, Cornelia, S. Ratneshwar. â€Å"The effect of Anismoking and Cigarette Advertising on Young Adolescents’ Perceptions of Peers Who Smoke.† The Journal of Consumer Research. 21 1994:236-251 Sargent, James D. â€Å"Dartmouth Researchers Find that Teens are Influenced by Movie Star Smokers.† Dartmouth News. 2001 Sargent, James D. â€Å"Dartmouth Researchers Link Movies to Teen Smoking.† Dartmouth News. 2001 Tickle, Jennifer J., James D Sargent, Madeline A Dalton, Michael L Beach, and Todd F Heatherton. â€Å"Favourite Movie Starts, their Tobacco Use in Contemporary Movies, and its Association with Adolescent Smoking.† Tob. Control. March 2001; 10:16-22

Marketing Mix †4Ps of Marketing Mix Essay

Marketing mix can be describes as â€Å"the use and specification of the 4 Ps describing the strategic position of a product in the marketplace†¦ A prominent person to take centre stage was E. Jerome McCarthy in 1960; he proposed a four-P classification which was popularized. (wikipedia.com)† The marketing mix approach to marketing is a model of creating and implementing market strategies. The marketing mix stresses the mixing of different factors in a way that both organizational and consumer or target markets objectives are attained. The 4 Ps of marketing are Product, Place, Promotion and Price. Each plays a key factor in the overall successful marketing of a product or service. Product†Although this typically refers to a physical product, it has been expanded to include services offered by a service organization. The specification of the product is one of the variables that a marketer has at his/her control. For example, the product can include certain colors (or not), certain scents (or not), certain features (or not). Lastly, in the broadest sense when a consumer purchases a product it also includes the post-sales relationship with the company. The post-sales relationship can include customer service and any warranty.† The product or service is an important part of the whole marketing process, after all, something that is completely useless to anyone is usually unsuccessful regardless of how great the place, promotion or price is. Sometimes companies don’t come out with all new products; they just try to tailor current products to better suit people. Convenience is one of the major factors in coming up with a better version of a current product. Price†The price is the amount paid for a product. In some cases, especially in business-to-business marketing this can also include the total cost of ownership (TCO). Total cost of ownership may include costs such as installation and other products required to deliver a complete functional solution.† It is important to remain competitive when it comes to pricing. If the product is new and different customers will be willing to pay more, but if the same product is being offered, one should really consider keeping the price at or below the value of its competitors. This will give the product an even chance of being purchased, as it wouldn’t fall outside of  the average budget for that type of product. Promotion†Promotion represents all of the communications that a marketer may insert into the marketplace. This can include TV, radio, and print advertising, as well as coupons, direct mail, billboards, and online advertising. One of the less well-defined areas in promotion is the role of a human sales force. Are the messages the sales person provides to a consumer a component of the promotional mix, or is it part of the product? On the other hand, consumers may rather purchase the product only when sold through the support of a known salesperson.†Often times we think of marketing as just the promotion or sales part, but the other 3 factors are often times just as important, if not more important. Promotion is the advertising of the actual product or service. One must consider who the audience is and what the best way is to target them. This could include television advertisements, radio advertisements, mailing and so on. There is no one best way to advertise, it really depends on the product and its audience. This is a very important aspect of marketing, and often times a good or bad promotional campaign can make or break a product or service. Place†Place represents the location where a product can be purchased. It is often referred to as the distribution channel. It can include any physical store as well as virtual stores on the Internet.† Place is also an important part of marketing. The product or service needs to be accessible to customers, especially its target market. Often times there are no need for an actual store location, as many very successful companies offer just online services or products. In these instances, products or services are much more convenient and cheaper to the customer because of the lower overhead costs. One very successful company that I thought of that had the 4 Ps of marketing down packed was Netflix. The company almost singlehandedly brought its competitors to their knees. These companies, including Blockbuster video have since recovered and began offering a similar service, but Netflix had it all planned out and rolled out so efficiently that it really caught everyone by surprise. ProductNetflix is a little tricky when it comes to the product. Their product isn’t a product at all, but a service that it provides for its customers. It offers the service of movie rentals, but in a more convenient way than the traditional movie rental stores such as Blockbuster or Hollywood Videos. I know personally that I didn’t always have time to return a movie on the day it was due back, which was usually only 2 days after renting it, so I paid a lot of late fees. These late fees often times added up to almost as much as actually just purchasing a movie, which steered me away from even renting movies in the first place. Around 1999 Netflix came up with an online movie subscription with no late fees. This gave people the convenience of receiving the movies they wanted to see right in their mailbox. No more having to go searching through the isle for a movie that was already rented out. PlaceNetflix doesn’t offer a place where a customer can come pickup their order, instead everything gets conveniently shipped to each customer via United States Postal Service. This makes it convenient for just about anyone to use because there doesn’t have to be a local store or shipping location around. Customers are able to place orders right online, which is a convenient and private way to pick the DVDs that they desire to view. PromotionThe promotion of Netflix was primarily done through television advertisements. They targeted television watchers, who for the most part also watch movies. Their catchy marketing claimed â€Å"No Due Dates and No late Fees†, which was very appealing to consumers who were tired of paying late fees with their current movie rental stores. It also offered the convenience of â€Å"No shipping or handling charges†, which made it just as competitive as the other places. PriceThe prices that Netflix charges its customers are very competitive to the current market of DVD rentals. They have different options to suit different needs. According to their website, they have a plan starting as low as only $4.99 per month. This plan allows viewing of up to 5 movies. For customers who want to watch more movies per month, they offer other plans  also, such as the $17.99 a month plan that allows 3 movies to be out at a time. Once one movie is returned, another is sent out in its place. These different plans offer a wide variety of choices to fit different budgets. Its clear to see how the marketing mix and the 4 Ps of marketing have a large impact on marketing. As we can see, Netflix was a very carefully planned out project. Product, Place, Price and Promotion were all identified and have played a great part in its success. When a company has a well planned out marketing plan, which consists of the 4 Ps, as Netflix does, it leads to greater success in the long run. References: www.wikipedia.comwww.netflix.com